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“Mobile is ramping up faster than any other technology we have seen in the past,” says Mary Meek er of Kleiner Perkins. Mobile web adoption is happening eight times faster than traditional web adoption in the late ’90s. With that growth comes a new set of user behaviors and consumer trends.

Via Mashable

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Here’s put together a deck on the current trends in e-commerce, including the explosion of innovation in the past few years. There is focus on the impact of social and mobile, as well as the innovation spurred by the lousy economy.

Pinterest, a two-year-old social bookmarking site that lets users collect and share things they like on the web, is driving increasingly significant amounts of traffic to retailers’ websites.

The site’s popularity is quickly growing. Pinterest’s traffic increased more than fourfold between September 2011 and December 2011, bringing in 7.51 million unique visitors in December alone, data from Compete indicates.

Via Mashable

In the brutal world of online commerce, where a competing product is just a click away, retailers need all the juice they can get to close a sale. Some exalt themselves by anonymously posting their own laudatory reviews. Now there is an even simpler approach: offering a refund to customers in exchange for a write-up.

Full story at The New York Times

Preeti Bhatia

Interesting Fact Of The Day

Lightning may contribute to the onset of headaches and migraines, a new study says.

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